Founder-led Consultancy
Strategy you can execute.
ARID Consulting is a founder-led consultancy helping businesses improve brand clarity, performance through analytics, and operational efficiency using modern automation and AI.
What We Do
Consulting that connects brand, analytics, and execution
We work with leadership teams to identify growth bottlenecks and design practical solutions that improve marketing performance, business processes, and decision-making.
Branding Solutions
Defining your core identity and market position with clarity.
Analytic Solutions
Turning raw data into actionable business intelligence.
Artificial Intelligence Solutions
Leveraging AI to scale operations efficiently and intelligently.
Communication Solutions
Crafting narratives that resonate with stakeholders.
Automation Solutions
Streamlining workflows to reduce operational friction.
Industries
Industries We Consult For
Healthcare & Fitness
Gyms & Wellness
FMCG
Consumer Goods
Engineering
PVC & Manufacturing
Sporting Goods
Apparel & Equipment
iGaming
Digital Gaming
Leadership
Two complementary operators. One outcome-focused consultancy.
Revenue & Performance
Mukesh Gupta
Co-Founder
With 12+ years in iGaming and a strong background in sales, marketing, and direct marketing, Mukesh brings deep expertise in analytics and operational execution. He’s the force behind revenue-driven strategies and performance optimization.
Brand & Communication
Subarna Gupta
Co-Founder
Subarna’s extensive experience in advertising, communication, and business process consulting positions her as the architect of brand clarity. She ensures strategic communication and operational alignment across every engagement.
Together, the founders bring over 50 years of combined experience across industries.
Who This Is For
Is this you?
We partner with organizations that are ready to move past surface-level solutions and invest in meaningful, measurable improvement.
Companies needing better business processes
Brands seeking clarity in positioning
Businesses wanting analytics-driven decisions
Teams looking to implement AI and automation pragmatically
Get In Touch
Let's discuss what's next for your business
If you’re exploring branding, analytics, AI, communication, or automation — and want meaningful improvements in how your business operates — let’s connect.